4 Reasons Why your Email Marketing is Not Working?

According to research, people who receive promotional emails about products end up spending 138% more money than people who did not get offers. And, if you’re not reaping these results, your marketing campaign is not up to the mark. Sending an email requires investment and it’s important that the time is not wasted on emails

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4 Ways of Testing Emojis in your Email Marketing Campaign

From movies to games, Emojis surprisingly have captured the attention of the customers across the globe and is helping businesses spark the interest with their target audience. While an overdose of it will turn off the subscribers, appropriate usage will build the connection with the subscribers. Therefore, if you’re looking to use emojis, you need

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4 Ways to Enhance your Startup Email Marketing Campaign

It’s the world known fact that startups never make overnight. It takes a great marketing strategy to become a successful online business. Many companies use channels such as social media, offline and online advertising, but nothing can surpass the success of email marketing. According to a survey, email generates 50% more sales than other marketing

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3 Tips to Improve your Email Marketing Result

We all get hundreds of emails daily. When customers are bombarded with far too many emails, the email marketing campaign goes for a toss. But, the number of emails is not a matter of concern, what is more, aggravating is the poorly written content that is being sent to the target audience. Marketers need to

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7 Superpowers Behind the Success of Email Marketing

Did you know that more than 78% of the customers prefer email as a mode of communication?  Even after decades, email still remains on top of the list, when it comes to attracting more and more customers. Apart from increasing the ROI, it gives your business a proper boost. The secret of success lies in

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The Top 10 Benefits of using Email Marketing

The world of marketing is evolving almost every day, while some trends come and go, others are here to stay because of the superior results. One such marketing method is email marketing. Though it has been around for quite some time, it’s not an outdated strategy for a business. Even today, email marketing is the

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Top 3 Uses of Email Marketing

Email is consistently rated as the best marketing platform and more than 79% of the customers use email as the primary mode of communication. Even with the world going digital, marketers find it difficult to understand the use of email marketing. Many marketers use email only as a means of sending sale offers to the

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Why is Video Email Marketing Essential Today?

Today, no marketing platform can match the return on investment with email marketing. It clearly outpaces every other form marketing irrespective of the business that you are in. Improving email metrics seem impossible for marketers, but with video email marketing the task is made simple. Making improvements in the email newsletter is essential to win

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How Companies Screw Their Email Marketing?

Irrespective of your niche, email marketing is one of the most effective channels to increase the customer base and revenue. People who don’t receive any offer are less likely to make a purchase. Connecting with the target audience on a regular basis is the catch for a successful email marketing campaign. However, if you’re incapable

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3 Email Marketing Tips for Startups

Email marketing is the leading marketing channel for startups, but as a new entrant, you need to optimize the campaign for success. Without properly understanding the nature of your business and customer, sending content to the target audience is irrelevant. In today’s online world email delivers better results than social media. It results in three

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