5 Common Email Marketing Mistakes to Avoid

Unforeseen mistakes and incidents in marketing are imperative, no matter how much you prepare. And, similar to delete button, no magical recall button can delete the message after it reaches the inbox of the customers. In email marketing, committing a single mistake can prove costly because it can deteriorate the sender’s reputation beyond repair. Also,

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5 Reasons to Use Marketing Automation Services to Boost the Efficiency

Today, repetition, waste and unnecessary marketing strategies slow down the business, which results in losses worth thousands of dollars. As a business owner, you need to change with time and combining email marketing with marketing automation services is a great way to achieve more in less time. Email automation is nothing but using technology to

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5 Tips to Build a Compelling Email Marketing Strategy

Email marketing is the leading tool for startups and established businesses to optimize their campaigns for success. Despite the social media rage, email remains as the leading tool for marketers to fuel growth and reach the target audience. According to a research, email prompts purchases 3 times than that of social media. The statistics are

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5 Email Automation Trends to Watch Out for in 2018

Like bitcoins, 2017 was a fruitful and successful year for email marketing because its dominance continues to grow. Today, the marketing channel plays a crucial role for brands to construct their branding and marketing strategies. It is proving to be a digital linchpin for the digital consumers who require instant gratification. However, there is no

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How is AI Bringing a Revolution in Email Marketing?

Despite competition from different marketing platforms, even today email marketing remains as one of the leading platforms to reach the target audience. The key to impressive marketing tactics is crafting content which the target audience will love. However, a plethora of companies is incapable of speaking directly to a customer using a single email. The

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Commit these 4 Email Marketing Mistakes and See a Dip in the Readers

Even years back, the building blocks of a successful email campaign was an email list because unknowingly you have invested in the list. The wisdom still holds true despite the emergence of countless social media platforms. Unfortunately, a number of marketers mess completely with their email marketing, especially their email template free and are never able

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5 Ways to Revamp your Email Marketing for 2018

If optimizing the email marketing program was not a New Year resolution, you might want to revisit the resolutions once again. With email being the most preferred mode of communication, marketers across the globe want to increase their revenue and customer engagement. Welcome the New Year with a fresh and revamped marketing campaign to boost

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4 Essential Elements to Create a Compelling Free Email Templates for Nonprofit

Irrespective of whether you do marketing for a nonprofit sector or a small business, an email newsletter is a lethal tool in your arsenal. Regularly updating the customer about your work and upcoming charity events is a great way to build trust and it will help you develop a lasting connection with the target audience.

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5 Ways Email Marketing Software Will Shape your 2018 Email Campaign

Irrespective of the countless obituaries claiming the death of email marketing, even today email remains as the most critical tool in the arsenal of marketers. Day by day email is continuing to drive results like no other marketing channel. Your email marketing software is likely to impact the campaign in the coming years. Your hard

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How can Email Marketers Close 2017 in Style?

With 2017, looking to bid goodbye, it’s time for email marketers to close their email marketing for 2017 in style. There is no point taking failures of 2017 in the new year because 2018 will bring zeal, enthusiasm and business for marketers. Also, there is no point crying over the spilled milk.  Therefore, why not

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