Today, email marketing automation is a critical arsenal in the armory of your customer engagement strategy. These platforms are capable of setting up complex automation workflows to keep the customers in the sales pipeline. Marketing automation is empowering marketers to send hyper-personalized messages and allow you to focus on deep analytics. For online businesses that rely heavily
A world without email will be incomplete because apart from being a one-man army, email is the driver of the digital marketing locomotive. From toiling behind the scene, to generate quality leads -email is your one-stop solution. Though email is the oldest communication channel, its reputation is tied to scammers and companies sending phishing emails.
Counter to the hoax that email is long dead, email marketing works and produce incredible results. The email newsletters you send has a purpose and should force the recipient to take action. And, if you want the white label email marketing software to enhance the ROI, your emails should be – clear, concise and compelling. However, assessing the
The increasing use of technology is driving the market for email at a rapid pace. The number of email users over the years has grown exponentially, and this trend is not going to change in 2018. According to research, close to 91% of U.S. customers use email, and more than 65% of them have made
As per studies, email remains the preferred method of contact of consumers with their favorite brand. Still, many of such emails go unread and fail to garner a single click. So, is something terribly wrong with your marketing campaign? Implementing a strategic marketing campaign offering the right balance, blend of frequency, relevance, segmentation and creativity
Are you under constant pressure to increase the ROI and generate revenue? Are you looking to simplify the marketing efforts? If the answer is yes, your business probably needs a powerful email marketing automation strategy. In simple words, automation is the integration of software and email strategies that work together to create relevant, interesting and