The value of email marketing has increased drastically over the past few years owing to the costly social media platforms. Mobile trends and digitization have brought in a new life and relevance to the email technology. Due the extensive usage of mobile, people connect to their inboxes like never before. Email is growing and is
Email is the leading way to turn-one customers into long-term loyal readers. And, because of this, companies prefer customer retention over focusing on new customers. Additionally, email marketing is one of the most effective ways to achieve the reach the goals. Not even is email marketing direct, it creates a personalized experience for the readers.
Email marketing is not dying and is one of the most trusted form of communication. Contrary to the believe, email is not going anywhere for another 2-3 decades. As a marketer, leveraging the effectiveness of the marketing platform will yield the desired result. But, you need to be aware of facts that easily misleads you
Re-engagement with inactive customers has become an essential tool for email marketing because you connect with people who have previously made a purchase from your brand. From small businesses to large organizations brands are attempting to re-establish connection with their inactive consumers. You need to focus on your email marketing strategy to deliver content that
According to a recent research, last year nonprofit businesses received a collective donation of over $373.25 billion dollars. The trend is likely to increase in the coming years as well because people are gradually becoming aware about the need of donating things to the underprivileged. Your email marketing is the leading way to attract and
Fortunately for some marketers, email marketing is the not slowing down and over 90% of ecommerce business customers prefer to read their email at least once per day. If you don’t find email convincing for your business, you need to browse and understand the type of ROI brands have attained with the help of email.
Email marketing is the leading marketing tool allowing the customers to target the potential customers. And, when customers have agreed to receive information from your end, you have to ensure that quality content is shared with the customers. With upcoming technologies, you should not forget the basics of email because it forms as your base
Email is on the first spot when it comes to search engines, mobile devices and activity on the internet. A customer with an average checks their inbox at least 5-6 times and the number is likely to grow in the coming years. Furthermore, email has been cited as the leading marketing channel that enables customer
Have you ever wondered why email marketing is so valuable? Is it because it yields maximum ROI or is it because subscribers prefer to hear from your brand? Your email marketing campaign is the strongest tool in your arsenal as it lets you connect with the target readers. You need to remember that your customers,
The upcoming holiday season is a boon for eCommerce and retail marketers because it’s the time when maximum customers make a purchase. If you want to increase your revenue, you will have to take advantage of the holiday season through email marketing. You need to target the potential readers and let them know your zeal